Welcome Home Jars

In 2023, Canada was set to welcome over 400,000 new Canadians. But moving to a new place can be daunting, and everyday activities like grocery shopping can be challenging. So Kraft Peanut Butter partnered with Duolingo to update its iconic jar, to give new Canadians their first taste of their new home, in their first language.

AD: Devon Clarke

CW Joseph Thomas