“Szczepanek — difficult to pronounce, easy to work with.”

Daniel Szczepanek is a Creative Director at The Kitchen, The Drum's Global In-House AOY in 2023. His work has been recognized both nationally and internationally, including at Cannes, One Show, D&AD and the Clios, and appeared in nearly every major news outlet around the globe, from the Washington Post to the New York Times, to the most prestigious of them all: World Star Hip Hop.

Outside of international awards and notable coverage, Daniel takes pride in the fact that he maneuvered his way into being pigeonholed as the go-to “Sports Guy” at every agency he’s worked at.

Thanks to this title, he’s asked Steven Stamkos to shoot down drones, convinced Bo Bichette to sit in an ice bath for four hours, buried Marshawn Lynch in 10,000 Skittles, got Brent Burns to mash Kit Kats into his tooth hole and worked with several other notable athletes like Kyle Lowry, Steve Nash, Randal Grichuk and Kevin Pillar.